Borgata Casino Case Study

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Read the Recruitment at the Borgata Hotel Casino and Spa Applied Case Study at the end of these instructions:
In a well-written paper, answer the following questions:
1. What factors would affect not only the number of available applicants but also the quality?
2. How would an effective leader handle the practical aspects of receiving and screening the 30,000 applicants? Justify your response with the required support as noted in the standards below.
Adhere to the following standards:
1. The paper should be three (3) pages in length.
2. Be sure to follow APA Guide to Writing 6th edition.
3. Your paper should include an introduction, a body with at least two fully developed paragraphs, and a conclusion.
Support your interpretation with evidence from the book and at least two peer-reviewed journal articles in addition to this case from..
Aamodt, M. G. (2016). Industrial/organizational psychology: an applied approach. Australia:
Cengage Learning. Page 155 & 156


Borgata Hotel Casino and Spa Applied Case Study
The Borgata Hotel Casino and Spa was about to open the first new resort in Atlantic City in 13 years. The 2,000-room casino and resort needed to hire 5,000 employees across hundreds of positions. To find enough high-quality employees, the Borgata engaged in a creative recruitment campaign that resulted in 30,000 well-qualified job applicants.
• How would you have conducted such an extensive recruitment campaign?
• What factors would affect not only the number of available applicants but the quality as well?
• How would you handle the practical aspects of receiving and screening the 30,000 applications?
The Ethics of Recruiting and Hiring Based on Physical Appearance
Harvard economics professor Robert Barro believes that physical appearance is always a bona fide worker qualification as long as customers and coworkers think that it is. That is, if customers want to be served by beautiful people and coworkers prefer working with beautiful people, then it should be okay for companies to recruit and hire based on an individual’s looks.
When people refer to someone’s “looks” or “physical appearance,” they are generally referring to that person’s height, weight, and facial symmetry (i.e., high cheekbones v. no visible cheekbones; small nose v. big or bulbous nose). Because looks are subjective, beauty really is in the eyes of the beholder. In the United States, as well as other countries, beautiful people are often judged based on their external characteristics, rather than such internal characteristics as personality and ability. And it appears that many employers want employees who are tall and strong (for men), small/petite (for women), with no visible body fat, and a handsome or pretty face. Even those HR professionals who know better can often fall into the “looks” trap when recruiting and hiring.
Although some cities have laws against discrimination of applicants based on their height, weight, and/or physical appearance (e.g., San Francisco, CA; Santa Cruz, CA; Washington, DC), basically, there is no real protection from appearance-based discrimination unless it singles out applicants based on race, gender, or age. That is, you don’t have to hire ugly people so long as you aren’t hiring them because of their race, gender, or age.
The hiring professionals at the Borgata Hotel Casino and Spa in Atlantic City, New Jersey, embrace this philosophy. Applicants for positions of waiters and waitresses are told that once hired, their weight cannot increase by more than 7%. This means that a 125-pound woman cannot gain more than 8 pounds over her tenure at the company. Of course, if you are a little too heavy to begin with (not obese, though), you won’t even get an interview.
Defenders of the right to hire based on looks say that physically attractive people are perceived as smarter, more successful, more sociable, more dominant, and as having higher self-esteem. And customers would rather be helped by those types of employees instead of by the less attractive ones. The assumption is that the more beautiful employees a company has, the more clients or customers that business will attract. This, of course, means more money for the company. And, the more money the company brings in, the higher the salaries employees can earn. So, according to the defenders, it’s a win-win situation. Well, win-win for the beautiful people, anyway.
And speaking of salaries: In 2005, the Federal Reserve Bank of St. Louis reviewed the correlation between looks and wages. The research showed that workers with below average looks earned, on average, 9% less per hour than above average looking workers. Above average looking employees earn 5% more than their average looking coworkers. And Fortune 500 companies seem to hire male CEOs that are about 6 feet tall, which is 3 taller than the average man.

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